Some years ago in the university, storing microphone cables and wires properly for a long time without damaging them was a major challenge. Also identifying the appropriate cords for certain equipment was also an issue.
If you need to store cords properly and identify them easily, here's my cheap suggestion : You could use the toilet paper rolls(the hard part). You will not only be reducing waste but you will be helping out. The name and condition of the cord could easily be written on the roll for proper identification. this will save you time when setting-up.
This will come in handy especially if you always roll-up your wires after use and move them about. It is also a very cheap technique.